Landing Page Development: Pricing

The price of a landing page depends on two things: how many sections it has and whose design it uses. A section is one block of meaning: the offer, proof, an answer to an objection, the request form.

Up to 6 sections is enough to test one offer or run ads for a single product. More often we recommend up to 10 sections. The page then fits every argument and works as a steady source of leads. Not a one-off campaign. No limit — when one page has to cover several products or different audiences.

A ready-made theme is the cheapest option. But not the best value. It’s built to fit thousands of different websites, so along with your page you get a lot of extra code, styles and scripts it doesn’t need. That ballast gets in the way of proper speed optimization — and page speed affects how much you pay for every lead from ads. That’s why we recommend a custom design: we first build the structure of arguments and a prototype, then design the page for your brand. Nothing extra.

Sometimes a landing page isn’t enough. If you offer several services and people search for each of them separately, one page won’t capture that search — you need a company website where every service has its own page.